Responsive website design: need more convincing?
Just in case you need anymore convicing that having a responsive e-commerce store is the strategy for you...
By Paul Rufus
7th March 2013
Smoothing the Path to Purchase
On a regular basis, I’m asked to evaluate a prospective clients’ e-commerce store. Often they are frustrated by lower than expected conversion rates or declining sales.
By Paul Rufus
5th March 2013
Great Expectations of e-commerce
LivePerson's Connecting with Customers report canvassed 6,000 online shoppers across the world and explored their online attitudes and behaviours.
By Paul Rufus
4th March 2013
I want one...
On occasions there are bikes I'll see that really get my attention and get my pulse racing. There are few things I enjoy more than walking around a cycling shop, or browsing an online store looking at bicycles.
By Paul Rufus
1st March 2013
You what? Acronyms in the digital industry
I'm afraid that the world of digital has its fair share of acronyms that 'newbies', clients and consumers see and, I'm sure, wish someone would tell them in plain English what they were or meant.
By Paul Rufus
20th February 2013
Television killed the radio star. Will the internet kill the high street?
Television killed the radio star. Will the internet kill the high street?
By Paul Rufus
19th February 2013
It's all very Black and White
A look at black and white hat tactics in search engine optimisation.
By Paul Rufus
12th February 2013
